Email Marketing Services for Estate Planning Attorneys
Nurture Leads, Retain Clients, and Stay Top-of-Mind with Strategic Email Campaigns
Our Commitment to You
We will work tirelessly to deliver the best digital strategy for your business or your money back. We understand you are placing your trust in us and we intend to deliver.
Email marketing remains one of the most cost-effective tools for estate planning attorneys to build trust, educate clients, and stay top of mind throughout the legal process. At Get The Clicks, we help law firms turn email lists into revenue by creating campaigns that engage, inform, and convert.
Whether you’re reconnecting with past clients, nurturing new client leads, or sharing valuable insights, we build email marketing programs that drive client action, without overwhelming your inbox or schedule.
What Our Clients Are Saying
Our team delivers a compliant, personalized email marketing strategy that keeps your law firm visible, valuable, and profitable. If we don’t meet your expectations, you don’t pay because your success is our priority, every step of the way.
Our email marketing for estate attorneys process is designed to keep your firm top of mind with high-intent prospective clients as they consider legal services. Here’s how we do it:
List Segmentation & Setup
We organize your contact list by client type, legal practice area, or lead stage. This ensures every message feels relevant and personal—never generic or spammy.
Lead Nurture Campaigns
We design email sequences that educate and build trust with leads. By answering questions and addressing concerns, these campaigns help hesitant potential clients move closer to scheduling a consultation.
Client Retention & Referral Emails
We send value-driven newsletters and check-ins that keep your law firm top-of-mind with past clients. These campaigns encourage referrals, repeat business, and long-term trust.
Educational Content Development
We craft concise, easy-to-understand emails on estate planning topics like wills, trusts, probate, and elder law. This content positions your firm as an authority while making complex legal topics more accessible.
Automated Drip Sequences
We build intelligent automation workflows that deliver the right email at the right time. From following up on website form submissions to reminding clients about yearly estate plan updates, automation ensures consistency and reliability.
Compliance & Privacy Best Practices
Every email campaign is structured to meet legal industry standards for professionalism, opt-in compliance, and unsubscribe management. This protects your reputation while ensuring your firm stays in full regulatory compliance.
Why Choose Us
Legal-Focused Messaging Strategy: We specialize in email marketing for estate attorneys, family law firm branding, and probate law firm outreach. Every campaign is written with legal field accuracy, client tone sensitivity, and compliance in mind so your communication builds trust, not confusion.
Lead Nurturing That Drives Action: Many potential clients aren’t ready to hire right away, but they will be. We create consistent, informative campaigns that guide prospects from interest to action over time.
Smart Automation with a Human Touch: Our email sequences are automated to save you time, but the content never feels robotic. We craft each message to sound thoughtful and personal, helping your law firm stay approachable and professional.
Repeat Business and Referral Growth: Email keeps your firm top of mind with past clients who might need additional legal services, or who know someone else who might need our services. We help you stay visible, valuable, and easy to recommend.
Turnkey Execution with Zero Guesswork: From list setup and campaign strategy to copywriting, scheduling, and testing, we handle everything. All you need to do is approve the plan and watch the results come in.
Measurable Results You Can Count On: We provide clear reports showing opens, clicks, unsubscribes, and conversions so you can track real performance. You’ll know exactly what’s working and how your list is growing each month. We also help fine-tune your campaigns to improve conversion rates and generate more leads.
Meet Your Estate Web Design Team
Leading our marketing for law firm services is Neil Belliveau, co-founder of Get The Clicks and a seasoned expert in digital marketing and communication. With over 15 years of experience, Neil helps law firms turn email lists into genuine relationships through strategic, targeted messaging.
Our team includes legal copywriters, automation specialists, and campaign strategists who ensure every message is clear, compliant, and effective. Together, we build campaigns that reflect your brand, engage your audience, and drive measurable results for your firm even on mobile devices.
Sonia
Belen Maggay
Esther Kalei
Frequently Asked Questions
Is email marketing really effective for estate attorneys?
Yes. Email is one of the most effective ways to stay connected to potential and past clients. It supports lead nurturing, referrals, education, and retention.
Do I need a big email list to start?
Not at all. We’ll help you clean and organize your existing contact list—or help you build one from scratch using your law firm’s website and intake forms.
What kind of content goes into a legal email campaign?
Educational articles, FAQs, reminders, testimonials, law updates, upcoming events, and soft promotional messages. All written professionally and tailored for estate planning clients.
Can you automate follow-ups after someone contacts me?
Yes. We can build automated sequences that follow up after a form submission, consultation request, or initial inquiry, keeping your firm responsive and top-of-mind.
Will I have to write any of the emails?
No. We write, design, and schedule all emails for your review and approval. You stay in control without the workload.
Is the process secure and compliant?
Yes. We follow email marketing best practices, including opt-in protocols, clear unsubscribe options, and platform security. Your communications stay ethical and professional.
Want to stay connected with leads and future clients—without chasing them down?