Search is changing fast, but the goal is the same: get found by the right customers and turn that visibility into leads. In 2026, Google rankings are influenced by more than keywords. Search results now include AI summaries, map results, FAQs, and other features that...

Stephan Boehringer
Stephan Boehringer is the CEO of Get The Clicks, a web marketing company. Stephan has over 20 years of experience in the field of web marketing, and has been a speaker and consultant for many years. Stephan is passionate about web marketing and helping their clients be the best they can be.
Stephan Boehringer graduated from the University of Florida with a Bachelor of Science in Business, Management, Marketing, and Related Support Services.
Brand Development Strategy for Online Businesses: Foundations and Why You Should Care
The importance of your brand is beyond critical. In the rat race that is entrepreneurship, it can be easy to get lost in the chase. You need leads, you need your finances managed, you need all of your ducks in a row. Like putting off an important doctor's visit...
How Tampa Businesses Are Generating More Reviews, Ranking Higher & Getting More Leads Fast
Tampa is one of the most competitive local markets in Florida, and standing out online is no longer optional. Customers are searching, comparing, and deciding faster than ever. If your business is not highly visible, trusted, and conversion-focused, you are losing...
Should You Use Broad Match or Exact Match for Google Ads?
Choosing the proper Google Ads match type often feels more complex than it should. You are encouraged to trust automation, yet warned about wasted spend. Some experts argue that an exact match is safer, while others claim it limits growth. The truth is that neither...
How to Develop User Personas for Better UX Design
When you begin a UX project without understanding who your users are, it becomes harder to design an experience that feels natural. This is why user personas sit at the center of effective UX design. A persona represents a realistic representation of a user group...
Local Link Building in Orlando – Chambers, Meetups and Sponsorships
If you want your business to thrive in Orlando’s competitive digital landscape, local link building isn’t optional—it’s essential. Think of it as the backbone of your local SEO strategy and broader Orlando SEO strategy, forming the foundation of effective local SEO...






