Building a strong stream of online reviews has become one of the most powerful tools for lifting your visibility and convincing customers to choose you, especially in a busy market like Orlando. Review generation is no longer just a reputation booster; it directly...

Stephan Boehringer
Stephan Boehringer is the CEO of Get The Clicks, a web marketing company. Stephan has over 20 years of experience in the field of web marketing, and has been a speaker and consultant for many years. Stephan is passionate about web marketing and helping their clients be the best they can be.
Stephan Boehringer graduated from the University of Florida with a Bachelor of Science in Business, Management, Marketing, and Related Support Services.
How to Build Service-Area Pages for Greater Orlando Neighborhoods
If you’re looking to attract customers across the Greater Orlando area, service-area pages are your secret weapon. These aren’t just extra landing pages; they’re the backbone of a strong local SEO strategy that helps your business show up when someone nearby searches...
The Role of A/B Testing in Enhancing User Experience
In digital marketing, assumptions can be costly. You might think a headline or button color works better, but without testing, you’re only guessing. A/B testing eliminates that uncertainty by using controlled experiments to identify what actually drives user...
OpenAI’s Erotic ChatGPT Is a Mirror of a Growing Social Crisis – Opinion
I felt like it was time to write an opinion piece. As I get older (a lot older) I find myself in a conundrum. I believe that technology can make our lives better, but at what point in time does it go too far and how do I reconcile this in my own mind considering the...
Why Your Google Traffic Dropped in 2025: AI Overviews, ChatGPT and More
TL;DR Google’s AI features (AI Overviews and AI Mode) answer more queries directly on the SERP, so fewer users click through to websites. Rankings can look “fine,” but CTR drops—expect stable impressions with declining organic sessions. The hit is biggest on broad...
Google Retires the &num=100 Parameter: What It Means for Rank Tracking of Your Website
TL/DR Google Retires &num=100 Parameter: As of September 12, 2025, Google no longer supports the &num=100 URL parameter, which previously allowed users to view the top 100 search results on a single page. Search requests now default to approximately 10 results...






