Google Panda 4.0 Rollout

It’s that time again, folks! Google has enacted yet another one of its animal-named updates! Panda has come out of hibernation and been slapped with a new coat of paint and the fresh title of 4.0. In the past we’ve seen some severe changes in ranking as a...

Guest Blogging and Google Trust

Guest blog posting, essentially posting your content onto another website’s blog and linking it back to your page is a great way to not only build links to your site, but also get your quality content out to more eyes. Creating quality links to your website...

Keywords Are Out, Branding and Authority Are In

Thanks to Google’s most recent changes, it is no longer possible to see which keywords are bringing traffic to your site through analytics. In order to stay in the game, a shift has been made on the focus of what is really important when it comes to Search Engine...

How Important Is Page Content and Blogging to SEO?

There’s so much more than strategically worded and placed content that goes into SEO and high Google rankings. Don’t get me wrong, quality content is crucial for a successful website and more importantly, getting quality leads, but there’s much more...

I made it to the first page of Google, now what?

Being sucked into the world of Google is great most of the time, because it is our job after all, but it can also cause us to look past the details that our customers might not understand. Google terminology and techniques associated with web marketing is in our...

SEO Today – A Quick Thought

Has it changed? Well, we are constantly seeing changes but I don’t think the basic premise of how things work has just evolved. For the most part, it’s still about content and links, only now links include tweets, +1s, shares and likes, etc. Content has evolved. The...