Keywords Are Out, Branding and Authority Are In

Thanks to Google’s most recent changes, it is no longer possible to see which keywords are bringing traffic to your site through analytics. In order to stay in the game, a shift has been made on the focus of what is really important when it comes to Search Engine...

How Important Is Page Content and Blogging to SEO?

There’s so much more than strategically worded and placed content that goes into SEO and high Google rankings. Don’t get me wrong, quality content is crucial for a successful website and more importantly, getting quality leads, but there’s much more...

I made it to the first page of Google, now what?

Being sucked into the world of Google is great most of the time, because it is our job after all, but it can also cause us to look past the details that our customers might not understand. Google terminology and techniques associated with web marketing is in our...

SEO Today – A Quick Thought

Has it changed? Well, we are constantly seeing changes but I don’t think the basic premise of how things work has just evolved. For the most part, it’s still about content and links, only now links include tweets, +1s, shares and likes, etc. Content has evolved. The...

Don’t Fret Over a Penguin (2.0)

It’s just a Penguin people. Furry little animal….right? Just don’t piss him off, or he’ll turn into Rico (you’ll have to be a parent to understand). For any SEO professional, Google Penguin updates are always a time to hold your breath, wait for the dust to settle and...

Common SEO Mistakes That Bloggers Make

Blogging continues to grow and prosper despite all predictions and forecasts to the contrary by its critics. The simplicity of blogging platform has been its strongest suit. If you have the knowledge that your users seek and a compelling writing style, all you need is...