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Off-Page

Off-Page SEO

Domain Names & SEO

Posted by Stephan Boehringer on Monday, 31 May 2010 in Off-Page

Your URL is a cross between your address, your telephone number, and your name. It is thus extremely important to choose the correct domain and name for your business. When naming your pages it is important to give them meaningful names. Using a URL like http://www.yoursite...

Leveraging Expired Domain Names for SEO

Posted by Stephan Boehringer on Monday, 31 May 2010 in Off-Page

You don’t always have to come up with a new and unique domain name. Used domain names that have expired can have some benefits to you. There are several benefits to buying used domain names rather than new ones. Consider the following when deciding on diversifying your domai...

Dos & Dont's Of A Press Release for SEO

Posted by Stephan Boehringer on Monday, 31 May 2010 in Off-Page

Who To Send It ToSend your release to the right person. There’s not much use sending your Internet-related story to the sports journalist! A quick call to the reception desk at those newspapers or television studios you’re targeting should get you the information you need.&n...

Eight Pointers For A Press Release for SEO

Posted by Stephan Boehringer on Sunday, 30 May 2010 in Off-Page

Make sure the information is newsworthy. Write a great headline. Start with a brief description of the news: the who, what, when, where, why and how. Ask yourself, "Is this really newsworthy?" Make sure the first ten words of your release are effective, as they're the mos...

Writing a Good Press Release for SEO

Posted by Stephan Boehringer on Sunday, 30 May 2010 in Off-Page

A press release has the benefit that it doesn’t have to be particularly well-targeted if it gets to one million people in your city and doesn’t cost you anything! In addition all press releases should also be placed online with services such as PRweb.com and PR.com. As...

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